Our Model
NOW is inherently different from any accelerator or incubator because we start as early as the idea stage (day 0) as an institutional cofounder by bridging the investment and the execution gap.
We help curate the business opportunity, concept validation, MVP building, early customer adoption and first institutional funding.
What we look for?
Bold, disruptive and audacious entrepreneurs or founders committed to solving and building for critical areas of sustainability and climate.

Researcher

DE&I
Entrepreneurs

Students

First Time Entrepreneurs

Industry Professionals

Repeat Entrepreneurs
Evaluation Parameters for your idea

Climate
Impact

Commercialisation Potential

Potential to be a Category Leader
Who
Entrepreneurs-in-Residence (EIRs) tackling NOW-curated climate problems
At What Stage?
Idea → Prototype
What We Provide?
Pre vetted climate opportunity spaces
Pre Seed Capital post validation [$250k - $750k]
Shared services
Deep tech & business mentorship
Early adopter access
Outcome
Incorporated venture with MVP, first capital, and a launch partner
Capital and Shared services
Our Thesis
We are constantly researching, vetting, and validating new business ideas aligned to our thesis.
